Unfortunately, this event has passed and is no longer taking registrations.

SASCon is the UKs leading Search Marketing conference and provides a platform for the finest thinkers in Search, Analytics and Social Media. Following the success of last years inaugural event delivered in association with Manchester Digital and SEMPO, SAScon was expanded to two days and took place in Manchester on the 19 and 20 May 2011.

As the global dominance of the internet continues, conventional advertising spend diminishes and local and national media circulation or viewing figures plummet Search Marketing becomes central in the success of any marketing campaign. SAScon explored the way some of the UK’s biggest brands are employing the latest thinking and cutting edge techniques and tools to gain a greater market share and build reputation.

As digital channels develop so does the need for in-depth analysis and SASCon highlighted best practice examples of how well executed analytics can deliver invaluable insights into the traffic to your website and your online marketing campaigns.

Social media has now firmly entered the mainstream and organisations and businesses are embracing the very real benefits that platforms such as Twitter, YouTube and blogs provide to inform, listen and converse with audiences old and new. SAScon investigated how effective use of social media is essential in any digital marketing campaign and drives visitors and increases website rankings.

Speakers included many of the world’s experts in search engine optimization (SEO), analytics and social media marketing and details can be viewed at the conference website www.sascon.co.uk 

SAScon 201i attracted a national audience of 200 senior level digital and marketing professionals, both agency and in-house, working in both the public and private sector. 

With thanks to our headline sponsor: